Juice Industry
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  • Brief Description

Competitive Supply Chain simulation in a food processing industry. Develop secure supplies from plantation to processing to retail outlets, or compete as a focused organisation in a fragmented market. You are competing against 3 virtual competitors: BigFruit Inc., GreenDrinks Inc. and MaxFresh Inc.

  • Target Audience


  • Typical Training and Length

12 Quarters (3 business years), at a screen-refresh rate of 4-15 minutes per simulated Quarter.

  • Areas of Knowledge

Supply Chain Management, Strategy, Market Segmentation, New Product Introduction, Operations Management, Product Lifecycle, Portfolio Management, Competitive Advantages, Inventory Management, Capacity Planning, Mergers and Acquisitions.

  • Practical Application

Online Business Simulation